Privacy Policy

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Who we are

SAHO FINANCIAL SERVICES LTD is authorised and regulated by the Financial Conduct Authority under the firm reference number of 816566

SAHO FINANCIAL SERVICES LTD is a firm registered in England & Wales under registration – 12367181. Registered Office 232 High Street North, London, England, E12 6SB.

Our ICO number is ZA601537

What data do we collect?

Our Company collects and processes personal information that is necessary to provide our services, meet legal and regulatory obligations, and deliver suitable mortgage and protection advice. Depending on your circumstances, the data we collect may include:

  • Title, name, date of birth, gender, nationality, civil or marital status, contact details, addresses, and documents required to verify your identity.
  • Employment and remuneration information, including salary, bonus schemes, overtime, sick pay, other benefits, and employment history.
  • Bank account details, tax information, loans and credit commitments, personal credit history, sources of income and expenditure, family circumstances, and details of dependants.
  • Health status and medical history, including details of treatment, prognosis, and medical reports where required. Further information on how we process this category of data is provided below.
  • Details of any existing mortgage and insurance products, together with the associated terms and conditions.

How do we collect your data?

We will collect and record Your Personal Data from a variety of sources, but mainly directly from you. You will usually provide information during the course of our initial meetings or conversations with you to establish your circumstances and needs and preferences in relation to Mortgages and Insurance. You will provide information to us verbally and in writing, including email.

 

We may also obtain some information from third parties, for example, credit checks, information from your employer, and searches of information in the public domain such as the voters roll. If we use technology solutions to assist in the collection of Your Personal Data for example software that is able to verify your credit status. We will only do this if we have consent from you for us or our nominated processor to access your information in this manner. With regards to electronic ID checks we would not require your consent but will inform you of how such software operates and the purpose for which it is used.

Special Category Data

During your interactions with SAHO FINANCIAL SERVICES LTD, you may choose to provide information that is classified as Special Category Data under UK data protection law. This may include information relating to:

  • Race
  • Ethnic origin
  • Political opinions
  • Religious or philosophical beliefs
  • Trade union membership
  • Genetic data
  • Biometric data
  • Health information
  • Sex life
  • Sexual orientation

Where you provide information relating to any of these categories—for example, health information or details of a vulnerability—SAHO FINANCIAL SERVICES LTD will always obtain your explicit consent before collecting, storing, or processing this data, unless another lawful basis applies under applicable data protection legislation.

Marketing

SAHO FINANCIAL SERVICES LTD understands that, with the introduction of the Consumer Duty, the level of communications issued by our business is likely to increase. This is necessary to help customers understand the products and services we offer and to provide ongoing support throughout the lifecycle of our relationship.

Our Company may send you information about our products and services that we believe may be of interest to you.

If you have agreed to receive marketing communications, you may opt out at any time.

You also have the right to stop Our Company from contacting you for marketing purposes at any time.

What are your data protection rights?

Our Company would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request Our Company for copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that Our Company correct any information you believe is inaccurate. You also have the right to request Our Company to complete the information you believe is incomplete.

The right to erasure – You have the right to request that Our Company erase your personal data, under certain conditions.

The right to restrict processing – You have the right to request that Our Company restrict the processing of your personal data, under certain conditions.

The right to object to processing – You have the right to object to Our Company’s processing of your personal data, under certain conditions.

The right to data portability – You have the right to request that Our Company transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email:

How will we use your data?

Our Company collects your data so that we can:

  • Process your application and manage your request.
  • Email you with special offers on other products and services we think you might like.
  • To monitor the performance of our products and services to ensure consumer outcomes are being achieved
Purpose/ActivityType(s) of DataLawful Basis for Processing
To initially engage with you to discuss your requirements• Identity
• Contact
Consent

Necessary for our legitimate interests
To source products, provide indicative quotes, and process & deliver your application for a mortgage or protection product• Identity
• Contact
• Financial
• Transaction
• Marketing & Comms
• Special Category
Performance of a contract with you

To comply with a legal obligation

Necessary for our legitimate interests (to recover debts due to us)

Explicit Consent
To manage our relationship with you which will include:


• Notifying you about changes to our terms or privacy policy
• Customer reviews / surveys
• Re-engagement when existing products near expiry / review protection needs
• Identity
• Contact
• Profile & Usage
• Marketing & Comms
Performance of a contract with you

To comply with a legal obligation

Necessary for our legitimate interests (to re-engage with you to review your existing mortgage/protection needs and to maintain and improve customer service standards)
To respond to case enquiries and input to & defend against complaints• Identity
• Contact
• Profile & Usage
• Transaction
• Marketing & Comms
• Special Category
To comply with a legal obligation

Necessary for our legitimate interests (to ensure that complaints can be responded to accurately)

Legal Claims & Judicial Acts
To perform an affordability check for a property on behalf of an Estate Agent or New Home Builder• Identity
• Contact
• Financial
• Profile & Usage
Necessary for our legitimate interests and of the New Home Builder / Estate Agent (to ensure that a property is affordable before proceeding with the purchase process)
To administer and protect our business and our website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)• Identity
• Contact
• Technical
To comply with a legal obligation

Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, preventing fraud and in the context of a business reorganisation or group restructuring exercise)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences• Technical
• Profile & Usage
Necessary for our legitimate interests (to analyse customer usage, update our website, develop our business and inform our marketing strategy)

Lawful Basis for Processing Data

Type of RecipientReason
Lenders and protection product suppliersTo source and submit applications in order to conclude the contract for the mortgage/protection application and the ongoing servicing of these contracts.
External suppliersSpecialist IT system providers to facilitate the sourcing of products, provide continuing advice, inform you about relevant products and services, and request feedback on customer service standards. It may also be necessary to share your personal information with non-affiliated companies that perform support services on behalf of SAHO FINANCIAL SERVICES LTD, including those providing professional, legal, or accounting advice.
Solicitors / ConveyancersTo update the firm of solicitors/conveyancers with whom you are interacting about the progress of your application and to confirm your identity and proof of deposit.
Estate agents / New home buildersTo update the mortgage/protection advisers, estate agents, and new home builders with whom you are interacting about the results of affordability checks and the progress of your application.
Licensed Credit AgenciesFor the purposes of confirming your identity to comply with Anti-Money Laundering requirements, performing a credit assessment to assess your eligibility, obtaining a Lender’s Decision in Principle, and carrying out a full credit assessment with your consent as part of a mortgage application.
RegulatorsSharing information may be necessary to fulfil our legal obligations as a regulated profession, including with the Financial Conduct Authority, to verify your identity, comply with Anti-Money Laundering legislation, and otherwise cooperate with law enforcement, legal proceedings, or regulatory authorities.
OthersThird parties to whom we may choose to sell, transfer, or merge parts of our business or assets. Alternatively, we may acquire or merge with other businesses. If this occurs, the new owners may use your personal data in the same way as described in this Privacy Notice.

How do we store your data?

We do not envisage that the performance by us of our service will involve Your Personal Data being transferred outside of the United Kingdom.

Purpose of ProcessingRetention
Successful mortgage / protection applicationsFor the full mortgage or protection policy term, plus six years from the date the application completes.
Withdrawn, stalled, incomplete and failed mortgage / protection applications2 years from the date the latest application was started, or 6 years from the application submission date if the application was submitted and subsequently rejected, or from the creation date if advice was provided but not pursued.
Affordability assessments for new build property2 years from the Decision in Principle if the affordability check does not proceed to a full mortgage application.
Enquiry data obtained from third parties (Estate Agents, websites) that do not result in an application for a mortgage / protection product2 years from the date the lead was received from the introducer.

Mortgages Deatils